People who enjoy writing, explaining ideas, or curating information.
Individuals comfortable publishing consistently without immediate results.
Anyone interested in building and owning a direct audience.
People unwilling to write or publish on a regular schedule.
Anyone expecting fast growth without long-term effort.
Those who dislike engaging with an audience over time.
Email is owned distribution and not dependent on platform algorithms.
Niche audiences attract targeted advertisers and buyers.
Trust and credibility build with consistency.
Monetization options expand as the audience grows.
Internet access.
A computer or smartphone.
An email platform to manage subscribers and send content.
Time to publish consistently.
After establishing a consistent publishing rhythm, the next step is refining positioning and testing monetization through sponsors, paid tiers, or products.